Chicago Music Exchange | 5 years ago
Mike Hussa, Drum & Percussion Product Manager at Chicago Drum Exchange, takes our new CDE Exclusive Ludwig Club Date kits for a workout and tells us why they’re the perfect intersection of vintage vibe and modern quality. Available in Downbeat, Pro Beat, and Fab configurations, these kits feature Burgundy Mist wrap and Mahogany Satin finishes and are made and designed exclusively for Chicago Music Exchange.
The Ludwig Drum Company was established in 1909 by William F. & Theobald Ludwig, sons of a German immigrant to the United States. William Jr. had been a professional drummer, playing with circuses and touring vaudeville shows, along with the occasional skating-rink gig. Since this work was irregular, he and his brother, Theobald, opened a drum shop in Chicago; they called it Ludwig & Ludwig. The company started with a concept for the design and manufacture of a functional bass drum pedal.
The company added new products to its catalog, such as snare drums and timpani, in 1916. In 1917, Ludwig signed a deal to build rope drums[clarification needed] to support World War I. Theobald Ludwig died in 1918, and William continued on his own. By 1923, the factory was the largest drum manufacturer in the world, employing 240 workers.
In the late 1920s, the company was sold to the C.G. Conn instrument company. William Ludwig stayed on to run the company for Conn (which also owned the Leedy Drum Co. at this time). Eventually, William Ludwig decided to leave Conn and start a new company of his own. He was unable to use the Ludwig name since that trademark now belonged to Conn who continued to market Ludwig & Ludwig drums.
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