Rotosound - How We Make The Machines That Make Our Guitar And Bass Strings

Rotosound Music Strings, founded in 1958 have been making guitar and bass strings for over sixty years. Our list of our players past and present reads like Who’s Who of rock music - The Jimi Hendrix Experience, Pink Floyd, The Who, Steve Harris, Duff McKagan, Geddy Lee and Billy Sheehan to name just a few. In addition to consistent in house manufacturing of our strings we also make the machines that make the strings. Chairman Jason How has taken the baton from his father, company founder James How, and is never happier than when he is elbow deep in grease and metal shavings. Here he begins a series of videos showing you the process of building the new generation of machines. It is time to meet your maker......