Winter NAMM 2015: Alvarez Celebrates 50 Years in the Guitar Business

To commemorate its 50th anniversary, Alvarez has introduced two intriguing and affordable new series. One is the Grateful Dead Series, in honor of the legendary band that is also celebrating its 50th anniversary this year, and the other is simply called the 1965 Series. The Grateful Dead Series features solid A-grade Western red cedar tops, custom mother-of-pearl inlays (including a lightning bolt at the 12th fret), rosewood fingerboards, and bi-level bridges. The 1965 series offers AA Sitka spruce tops, acacia backs and sides, paua abalone purfling, and shadowburst finishes. These guitars will be available in four sizes: slope shouldered dreadnought, standard dreadnought, parlor (with slotted headstock), and OM. Join Chris Meikle, Alvarez’s head of development, as he previews the new models.

If you want to get your hands on the 1965 Series, check out our giveaway page. Click here and enter to win an Alvarez 50th Anniversary 1965 Series ARDA Guitar.

- See more at: http://www.acousticguitar.com/NAMM-Sessions/