Chicago Music Exchange | 4 years ago

How many Pauls does it take to cover a wall? The answer is a lot, but we wouldn’t have it any other way. We’ve got variety after variety of 60th Anniversary CME Spec Gibson Les Paul to try, and many, many more takes on the classic. Call, click, or make your appointment to stop in today and shop a rock and roll rite of passage.

Orville Gibson patented a single-piece mandolin design in 1898 that was more durable than other mandolins and could be manufactured in volume. Orville Gibson began to sell his instruments in 1894 out of a one-room workshop in Kalamazoo, Michigan. In 1902, the Gibson Mandolin-Guitar Mfg. Co. Ltd. was incorporated to market the instruments. Initially, the company produced only Orville Gibson's original designs. Orville died in 1918 of endocarditis (inflammation of the inside lining of the heart chambers and valves).

The following year, the company hired designer Lloyd Loar to create newer instruments. Loar designed the flagship L-5 archtop guitar and the Gibson F-5 mandolin that was introduced in 1922, before leaving the company in 1924. In 1936, Gibson introduced their first "Electric Spanish" model, the ES-150, followed by other electric instruments like steel guitars, banjos and mandolins.

During World War II, instrument manufacturing at Gibson slowed due to shortages of wood and metal, and Gibson began manufacturing wood and metal parts for the military. Between 1942–1945, Gibson employed women to manufacture guitars. "Women produced nearly 25,000 guitars during World War II yet Gibson denied ever building instruments over this period," according to a 2013 history of the company. Gibson folklore has also claimed its guitars were made by "seasoned craftsmen" who were "too old for war."

In 1944 Gibson was purchased by Chicago Musical Instruments. The ES-175 was introduced in 1949. Gibson hired Ted McCarty in 1948, who became President in 1950. He led an expansion of the guitar line with new guitars such as the "Les Paul" guitar introduced in 1952, endorsed by Les Paul, a popular musician in the 1950s. The guitar was offered in Custom, Standard, Special, and Junior models.

Check them out here: https://bit.ly/34YAZOq
Check out more Gibson here: https://bit.ly/2I8vq7i

More Gear Demos!
2008 Ebony Gibson Custom Shop Jimmy Page Signature: https://youtu.be/V08a9pLaH2Y
CME Exclusive Gretsch Player's Edition Broadkasters: https://youtu.be/sUSoMhQZWxA
Gibson Custom Shop 60th Anniversary 1960 Les Paul Standards: https://youtu.be/_r_9xrgRubU

Additional Gear Used:
Zvex Vertical Vexter Box of Rock: https://bit.ly/3jTJ1MF
Fender Vintage Modified '68 Custom Twin Reverb Silverface: https://bit.ly/3l052L8

Songs Played:
00:00 - 0:39: Love Spreads by The Stone Roses
01:07 - 01:42: Albatross by Fleetwood Mac
02:24 - 03:14: Ramble On by Led Zeppelin

More Chicago Music Exchange:
Instagram - https://bit.ly/3gdPSSV
Twiter - https://bit.ly/2RuYOci
Facebook - https://bit.ly/3e4FI4C
Pinterest - https://bit.ly/3ea3BHZ

Check out our Giveaways page to win gear! - https://www.chicagomusicexchange.com/pages/giveaways

#GibsonCustomShop #Gibson60thAnniversaryLesPaul #ChicagoMusicExchange #Guitars