D'Addario and Co. | 2 months ago
Jim’s Corner is the official company story of D'Addario & Co., as told by Founder and Director of Innovation, Jim D'Addario.
Ever wondered why there's no D'Addario guitar, but countless other D'Addario products for musicians? Or why the iconic colored ball ends on D'Addario strings were initially created? Learn the answers to these questions and much more in this episode.
Catch up on Jim's Corner: https://ddar.io/jc-playlist
Chapters:
00:00 Why D'Addario has never created instruments
01:15 Why the colored ball ends on D'Addario strings were created
03:30 Player's Points evolves into Players Circle
05:40 D'Addario starts making guitar straps & acquires Planet Waves
06:40 D'Addario develops Planet Lock
08:20 D'Addario develops the Auto Lock guitar strap with Ned Steinberger
08:45 Iterating to create the Humidipak
09:15 Creating capos with Ned Steinberger
09:40 The evolution of the Pro-Winder
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