In the second episode of our oral history podcast, Taylor Guitars co-founders Bob Taylor and Kurt Listug dive into the challenges they experienced in the first years of the company's existence. Though they faced financial obstacles, long night shifts and literal floods, there were also successes to celebrate, like signing their first distribution deal and seeing their guitars in the hands of household names like Neil Young. Bob and Kurt recount the lessons they took away from those difficult days as well as the early wins that helped them build momentum as manufacturers of quality guitars and forge a foundation on which the company could grow.
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About Taylor Guitars
Taylor Guitars is an industry-leading manufacturer of premium acoustic guitars headquartered in El Cajon, California. Founded in 1974 by Bob Taylor and Kurt Listug, the company is widely recognized for its innovative manufacturing techniques and tone-enhancing designs, and players worldwide love the easy playability of Taylor’s guitar necks. Taylor is currently led by Chief Guitar Designer, President, and CEO Andy Powers. In December of 2020, Taylor became 100 percent employee-owned.
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